Introduction

This notebook is an analysis of the Google Play Store.

About the Dataset of Google Play Store Apps & Reviews

Data Source:
App and review data was scraped from the Google Play Store by Lavanya Gupta in 2018. Original files listed here.

Notebook Presentation

Data Cleaning

Drop Unused Columns

Remove NaN values in Ratings

Find and Remove Duplicates

Highest Rated Apps

Largest Apps in terms of Size (MBs)

Apps with Most Reviews

Plotly Pie and Donut Charts - Visualise Categorical Data: Content Ratings

Numeric Type Conversion

Most Expensive Apps and (Rough) Sales Revenue Estimate

Most expensive apps

Remove overpriced apps

Highest Grossing Paid Apps

Analysis of App Categories

Vertical Bar Chart - Highest Competition (Number of Apps)

Category Concentration - Downloads vs. Competition

Colour Scales in Plotly Charts - Competition in Genres

Grouped Bar Charts: Free vs. Paid Apps per Category

Number of downloads : Free apps vs. Paid apps

Plotly Box Plots: Paid Apps Turnover estimates

Paid Apps Pricing Strategy per category